Litter

Media statement:

• Litter is a serious problem and an unintended consequence of the smoking ban in workplaces, pubs, clubs and restaurants is the potential increase in cigarette related litter on our streets.
• The TMA expects smokers, like all members of the public, to accept their responsibilities to keep our environment clean and tidy by disposing of all litter including cigarette butts and packaging, carefully and responsibly. The best way to prevent smoking related litter is through changing people’s behaviour by educating and encouraging personal responsibility and providing solutions.
• The TMA believes it is important to encourage consumers to properly dispose of cigarette packs and cigarette butts. Tobacco companies have proposed the encouragement of responsible behaviour through consumer education campaigns and by providing solutions to assist in the responsible disposal of smoking-related litter e.g. BAT funds ‘Butt Stops Here’ stubbis, JTI fund ‘Stub-Tidy’ stubbis and Imperial Tobacco fund ‘Butts-Out’ personal ashtrays.

TMA welcomes new Cigarette Litter Campaign
Monday, February 20, 2006